Isuzu Receives the Prestigious “BUSINESS+ PRODUCT OF THE YEAR AWARDS 2026”

Ms. Sanwaros Puttacharoenlap, General Manager of Tri Petch Isuzu Sales Co., Ltd., received the prestigious “BUSINESS+ PRODUCT OF THE YEAR AWARDS 2026” from H.E. Nurak Marpraneet, Privy Councillor and Chairman of the ceremony, at Jubilee Prestige Hotel Ratchadaphisek, Bangkok. The “ISUZU D-MAX 2.2 Ddi MAXFORCE” was selected as Product of the Year in the Automotive, Energy and Oil category – Pickup segment, recognized for meeting the needs of both commercial and lifestyle applications. Featuring a new design, outstanding performance, excellent fuel efficiency with environmental considerations, comprehensive innovations and convenience features, as well as support from Isuzu’s nationwide network of quality-standard service centers, the model reflects Isuzu’s commitment to delivering a product that comprehensively meets customer needs and enhances customer satisfaction.

The award was determined based on public surveys and online voting under a rigorous evaluation process and criteria, with cooperation from the College of Management, Mahidol University, to ensure transparency and high standards in the award results.